Founder and CEO
Anne Charpentier is the founder and ceo of Skinobs, a unique and worldwide platform & Newsfeed dedicated to testing for ingredients, personal care & cosmetics.
After training in the field of chemistry in France and Germany, she completed her knowledge by a master’s degree in Marketing. She has over 25-year experience as marketing and business developer in the cosmetics, firstly in the field of clinical testing and then in the field of active ingredients. In 2006, she founded her consulting company ATTRACTION for strategy & marketing, in France and abroad, to support the leaders of CRO’s and ingredients manufacturers in their company development.
On the occasion of two studies on solar products [in-cosmetics, Barcelona 2012 and Suncare Conference, London 2013], she took the new direction of social media and became an expert of this new cosmetic B2B marketing tool in cosmetics.
Since 2016, she has developed for the Cosmeticians, the Skinobs database and search engine dedicated to clinical testing. Skinobs allows worldwide cosmeticians to identify, with free connection, the in vivo efficacy methods [tolerance, efficacy testing for skin, hair and nails, sensory analysis, consumer tests] and the testing laboratories suitable for any product claim. R&D managers, formulators, marketers and regulatory authorities in charge of the products or ingredients evaluation will find Skinobs a unique support that answers all their questions about skin testing: what method, what device, what CRO’s…?